Kampala Fashion Week: Part 2

October 3, 2018  

“The world should be paying attention to Africa fashion right now,” said Paper Fig founder Laurie DeJong.

That’s because, through platforms like Kampala Fashion Week, emerging designers are able to share their vision in a whole new way.

“We have about 16 designers that are part of Kampala Fashion Week,” explained DeJong. “We have the governing body of people that are actually responsible for the planning and execution not only of the Fashion Week but we have programming all through the year.”

Through programs like the Paper Fig Fellows and the Uganda Seed Project, the Paper Fig Foundation is helping to mentor and train emerging designers and others in the fashion industry.

“Through the Uganda Seed Project, we go out and look for new talent,” said DeJong. “We comb the country and we ask for applications, similar to a Project Runway business model.”

Those designers who are accepted become part of a mentorship program, and the culmination of that happens during Kampala Fashion Week.

“We have a group show during KFW of the 10 finalists,” explained De Jong, “and the winner of the seed show gets a scholarship for a year of mentorship by the Kampala Fashion Week team, and they get to show in Kampala Fashion Week the following year.”